Say goodbye to frizz from the very first wash.
Amika Forget Frizz Anti-Frizz Shampoo is a smoothing, frizz-fighting cleanser designed for medium-to-thick, coarse, wavy, and coily hair types (2a–4c). It locks in moisture and blocks out humidity for up to 72 hours. Formulated with extended humidity shield technology, aloe leaf juice, and sea buckthorn, this shampoo delivers lightweight hydration, enhanced manageability, and long-lasting smoothness.

Say goodbye to frizz from the very first wash.

✨ Key Benefits:
✓ 72-hour humidity protection
✓ Reduces frizz by up to 74%
✓ Lightweight moisture for smooth, manageable hair

Cleanse with Forget Frizz Anti-Frizz Shampoo – Apply to wet hair, lather, and rinse thoroughly to remove buildup and start smoothing from the root.