✨Black Friday Access is Live✨
Collection: Joico

Joico is all about healthy, vibrant hair with cutting-edge technology that repairs, strengthens, and protects. From the iconic K-PAK Reconstructor for damage repair to the Defy Damage Shield for daily protection, Joico delivers pro-level results at home.
Want to know more? Read our full Joico guide here! 🚀
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Joico RiseUp Powder Spray 0.32oz
Regular price $35.00 USDRegular priceUnit price / per$45.00 USDSale price $35.00 USDSale -
Joico Scalp Vitality Balancing Trio
Regular price $50.00 USDRegular priceUnit price / per$60.00 USDSale price $50.00 USDSale -
Joico Moisture Recovery Moisturizing Shampoo
Regular price From $5.00 USDRegular priceUnit price / per$6.00 USDSale price From $5.00 USDSale -
Joico Defy Damage KBOND20 Power Masque
Regular price From $34.00 USDRegular priceUnit price / per$40.00 USDSale price From $34.00 USDSale -
Joico Blonde Life Brightening Shampoo
Regular price From $5.00 USDRegular priceUnit price / per$6.00 USDSale price From $5.00 USDSale -
Joico Defy Damage Protective Shampoo
Regular price From $5.00 USDRegular priceUnit price / per$6.00 USDSale price From $5.00 USDSale -
Joico InnerJoi Preserve Shampoo
Regular price From $5.00 USDRegular priceUnit price / per$6.00 USDSale price From $5.00 USDSale -
Joico K-PAK Professional H.K.P. 10.1oz
Regular price $20.00 USDRegular priceUnit price / per$24.00 USDSale price $20.00 USDSold out -
Joico K-PAK Color Therapy Color-Protecting Conditioner
Regular price From $5.00 USDRegular priceUnit price / per$6.00 USDSale price From $5.00 USDSale -
Joico Moisture Recovery Moisturizing Conditioner
Regular price From $5.00 USDRegular priceUnit price / per$6.00 USDSale price From $5.00 USDSale -
Joico Colorful Anti-Fade Shampoo
Regular price From $5.00 USDRegular priceUnit price / per$6.00 USDSale price From $5.00 USDSale -
Joico K-PAK Reconstructing Shampoo
Regular price From $5.00 USDRegular priceUnit price / per$6.00 USDSale price From $5.00 USDSale -
Joico K-PAK Reconstructor Deep-Penetrating Treatment
Regular price From $22.00 USDRegular priceUnit price / per$26.00 USDSale price From $22.00 USDSale -
Joico K-PAK Reconstructor Deep-Penetrating Treatment
Regular price From $5.00 USDRegular priceUnit price / per$6.00 USDSale price From $5.00 USDSale -
Joico JoiFull Volumizing Shampoo
Regular price From $5.00 USDRegular priceUnit price / per$6.00 USDSale price From $5.00 USDSale -
Joico InnerJoi Hydrate Detangler 200ml
Regular price $31.00 USDRegular priceUnit price / per$37.00 USDSale price $31.00 USDSale -
Joico Blonde Life Silverlight Lightening Powder
Regular price From $56.00 USDRegular priceUnit price / per$66.00 USDSale price From $56.00 USDSale -
Joico Sparkle With Joi Defy Damage Holiday Duo
Regular price $38.00 USDRegular priceUnit price / per$45.00 USDSale price $38.00 USDSale -
Joico K-PAK Cuticle Sealer 33.8oz
Regular price $41.00 USDRegular priceUnit price / per$48.00 USDSale price $41.00 USDSale -
Joico K-PAK Clarifying Shampoo
Regular price From $5.00 USDRegular priceUnit price / per$6.00 USDSale price From $5.00 USDSale -
Joico HydraSplash Hydrating Conditioner
Regular price From $5.00 USDRegular priceUnit price / per$6.00 USDSale price From $5.00 USDSale -
Joico InnerJoi Strengthen Shampoo
Regular price From $5.00 USDRegular priceUnit price / per$6.00 USDSale price From $5.00 USDSale -
Joico Blonde Life Violet Shampoo
Regular price From $5.00 USDRegular priceUnit price / per$6.00 USDSale price From $5.00 USDSale -
Joico Blonde Life Color Enhancing Masque
Regular price From $26.00 USDRegular priceUnit price / per$31.00 USDSale price From $26.00 USDSale -
Joico Colorful Anti-Fade Conditioner
Regular price From $5.00 USDRegular priceUnit price / per$6.00 USDSale price From $5.00 USDSale -
Joico Power Whip Whipped Foam 10.2oz
Regular price $20.00 USDRegular priceUnit price / per$24.00 USDSale price $20.00 USDSale -
Joico Sparkle With Joi K-PAK Holiday Duo
Regular price $38.00 USDRegular priceUnit price / per$45.00 USDSale price $38.00 USDSale -
Joico JoiWhip Firm Hold Design Foam 10.2oz
Regular price $21.00 USDRegular priceUnit price / per$25.00 USDSale price $21.00 USDSale -
Joico HydraSplash Hydrating Shampoo
Regular price From $5.00 USDRegular priceUnit price / per$6.00 USDSale price From $5.00 USDSale -
Joico Heat Hero Glossing Thermal Protector 5.1oz
Regular price $24.00 USDRegular priceUnit price / per$28.00 USDSale price $24.00 USDSale -
Joico Defy Damage Protective Masque 16.9oz
Regular price $83.00 USDRegular priceUnit price / per$98.00 USDSale price $83.00 USDSold out -
Joico Defy Damage Protective Masque 5.10z
Regular price $26.00 USDRegular priceUnit price / per$31.00 USDSale price $26.00 USDSale -
Joico InnerJoi Preserve Conditioner
Regular price From $5.00 USDRegular priceUnit price / per$6.00 USDSale price From $5.00 USDSale -
Joico Blonde Life Blonde Strong Detangler
Regular price $31.00 USDRegular priceUnit price / per$36.00 USDSale price $31.00 USDSale -
Joico Curls Like Us Hydrate & Define Curl Crème Styler 6.7oz
Regular price $25.00 USDRegular priceUnit price / per$29.00 USDSale price $25.00 USDSale -
Joico Curls Like Us Define & Seal Curl Defining Gelée 8.5oz
Regular price $24.00 USDRegular priceUnit price / per$28.00 USDSale price $24.00 USDSale
Holiday Gift Sets
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Sold outDavines Minu + OI Holiday Set
Regular price $93.00 USDRegular priceUnit price / per$124.00 USDSale price $93.00 USDSold out -
Davines OI Mini Holiday Kit
Regular price $84.00 USDRegular priceUnit price / per$98.00 USDSale price $84.00 USDSale -
Davines Momo + More Inside Holiday Set
Regular price $87.00 USDRegular priceUnit price / per$105.00 USDSale price $87.00 USDSold out -
Davines NOUNOU/ Mini Holiday Set
Regular price $56.00 USDRegular priceUnit price / per$75.00 USDSale price $56.00 USDSale -
Davines Pasta & Love Holiday Set
Regular price $69.00 USDRegular priceUnit price / per$78.00 USDSale price $69.00 USDSale -
Sold outDavines OI Luxe Holiday Set
Regular price $130.00 USDRegular priceUnit price / per$145.00 USDSale price $130.00 USDSold out -
Sold outDavines OI Traditional Holiday Kit
Regular price $112.00 USDRegular priceUnit price / per$123.00 USDSale price $112.00 USDSold out -
Davines Heart of Glass Holiday Set
Regular price $123.00 USDRegular priceUnit price / per$164.00 USDSale price $123.00 USDSale -
Davines - LOVE/ Smoothing Holiday Set
Regular price $93.00 USDRegular priceUnit price / per$121.00 USDSale price $93.00 USDSale -
Davines NOUNOU/ + NaturalTech Holiday Set
Regular price $83.00 USDRegular priceUnit price / per$94.00 USDSale price $83.00 USDSale -
Davines Love Curl + Curl Serum Holiday Set
Regular price $85.00 USDRegular priceUnit price / per$113.00 USDSale price $85.00 USDSold out -
Goldie Locks Discovery Kit
Regular price $90.00 USDRegular priceUnit price / perSale price $90.00 USD
Blog posts
View all-
Soft, Bright, and Cozy: Keeping Your Blonde Gor...
There’s something magical about blonde hair in the fall. Whether you’re platinum, honey, beige, buttery, textured, curly, coily, or rocking extensions, blonde just hits different this time of year. It...
Soft, Bright, and Cozy: Keeping Your Blonde Gor...
There’s something magical about blonde hair in the fall. Whether you’re platinum, honey, beige, buttery, textured, curly, coily, or rocking extensions, blonde just hits different this time of year. It...
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The New Era of Healthy Hair: The Hidden Science...
“True shine starts from within — and not just your hair.” There was a time when “healthy hair” simply meant hair that looked shiny. A quick gloss treatment, a heavy oil,...
The New Era of Healthy Hair: The Hidden Science...
“True shine starts from within — and not just your hair.” There was a time when “healthy hair” simply meant hair that looked shiny. A quick gloss treatment, a heavy oil,...
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The Bombshell Guide to Salon-Worthy Blowouts at...
Bring the Salon Home (and the Volume Too) Who says you need a blowout bar to feel like a million bucks? With the right products, tools, and a little know-how,...
The Bombshell Guide to Salon-Worthy Blowouts at...
Bring the Salon Home (and the Volume Too) Who says you need a blowout bar to feel like a million bucks? With the right products, tools, and a little know-how,...
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The Bombshell Guide to Resetting Your Hair & Sk...
After a whirlwind of summer sun, saltwater, and late-night fun, fall is your season to reset.Think of it as your beauty exhale — a moment to slow down, nourish, and...
The Bombshell Guide to Resetting Your Hair & Sk...
After a whirlwind of summer sun, saltwater, and late-night fun, fall is your season to reset.Think of it as your beauty exhale — a moment to slow down, nourish, and...
Let customers speak for us
from 166 reviewsLove these kits- pick them up every year so that my haircare doesn’t miss a beat when I am traveling !
I LOVE this product! Leaves my hair soft and manageable, and it smells wonderful. I have eliminated several OTHER products in my former routine, thanks to this leave-in mask.
Paired with the K18 hair mask, this is like therapy for thick, dry hair.
This product is a miracle. No tangles and manageable hair for the first time in my life.
Love this line and the oackagibg that Bombshell Hair did, Outstanding
Great price for Redken shampoo and conditioner!
Great product! Easy and fast transaction
Su bath/body wash. Love its scent! Leaves skin soft ! Love Su products. They leave no residue in tub! Wish they were a bit less expensive though!
Love the product and the shipping was fast and beautifully packaged. I will def be ordering again.
I love this product. It's so easy to use and my hair stays lifted all day. I use Joico Recovery Shampoo for thick hair and I needed a root lift as I have a new hair style that needed a really good root lift. This is great and holds my hair which is really thick. Nothing I have used will keep my hair lifted. Joico RiseUp Powder really works!!!!
Love this shampoo! It’s the only one that helps make blond balayage look healthy.
The oil helps my hair look moisturized and healthy.
not crazy about the scent but thats on the manufacturer, otherwise great kit! And great customer svc from bombshell
New Collections
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Goldie Locks
Goldie Locks® - Hair Shampoo and Haircare Products Goldie Locks® is more than...



















