Amika Normcore Signature Shampoo

Amika Normcore Signature Shampoo is a daily hydrating shampoo designed to gently cleanse while helping maintain softness, shine, and healthy-looking hair. This salon-favorite formula removes buildup and excess oil without stripping moisture, leaving hair refreshed, smooth, and balanced after every wash.

Powered by antioxidant-rich Sea Buckthorn, this lightweight shampoo helps support healthier-looking hair while delivering softness, manageability, and everyday hydration for all hair types.

Professional salon product trusted at Bombshell daily.

Best For —
All hair types seeking lightweight hydration, softness, shine, and a balanced everyday cleanse.

What You’ll Love —
— Gently cleanses without stripping moisture
— Leaves hair soft, shiny, and refreshed
— Lightweight hydration for everyday use
— Helps improve manageability and smoothness

How to Use —
Apply to wet hair and massage into scalp and lengths. Rinse thoroughly. Repeat if needed. Follow with Amika Normcore Signature Conditioner for best results.

Pairs well with —
— Amika Normcore Signature Conditioner
— Amika Soulfood Nourishing Mask
— Amika The Wizard Detangling Primer
— Amika Dream Routine Overnight Hydration Treatment

FAQ

Can I use this shampoo every day?
Yes — the gentle lightweight formula is designed for frequent or daily use.

Is Normcore Shampoo safe for color-treated hair?
Yes — it is color-safe and gentle for chemically treated hair.

Will this shampoo weigh hair down?
No — it delivers lightweight hydration while maintaining softness and movement.